Seoul Neighborhoods

Discover the unique character of each district

Myeongdong

Bustling shopping paradise with K-beauty galore

Seoul's premier shopping and beauty district, packed with cosmetics stores, street food, and international brands.

Indie music and youth culture hub

The heart of Seoul's indie music scene and youth culture, featuring street performances, trendy cafes, and vibrant nightlife.

International melting pot with global flavors

Seoul's most international neighborhood with diverse cuisine, global shops, and a welcoming atmosphere for foreigners.

Glitzy and glamorous, K-pop central

The affluent district made famous by PSY, known for upscale shopping, K-pop entertainment, and modern architecture.

Traditional arts and cultural heritage

Traditional Korean culture district with art galleries, antique shops, tea houses, and hanbok rental stores.

Industrial chic meets creative energy

Seoul's hottest neighborhood, transformed from an industrial area into a trendy hub of converted warehouse cafes, galleries, and lifestyle shops.

Newtro vibes in hidden alleys

Known as 'Hipjiro', this retro district blends old printing shops and hardware stores with hidden speakeasies and trendy cafes.

Art, culture, and refined taste

An upscale neighborhood known for world-class art galleries, designer boutiques, and sophisticated cafes frequented by celebrities.

Theme park fun and skyline views

Home to Lotte World and Korea's tallest building, this entertainment district offers theme parks, shopping, and beautiful lakeside walks.