Lereplay Cafe (레레플레이)

A sophisticated vintage-style cafe that has captured the hearts of Seoul's trend-seekers. Located in the heart of "Hip-dong" (Shindang-dong), Lereplay offers a perfect blend of retro aesthetics and modern cafe culture, making it a favorite spot for Instagram enthusiasts and coffee lovers alike.

Experience

Lereplay welcomes visitors with its thoughtfully curated vintage decor spanning two floors. The first floor exudes a warm, nostalgic atmosphere with antique furniture, retro lighting fixtures, and carefully selected vintage collectibles. Each corner tells a story, creating numerous photo opportunities that transport you back in time.

The second floor provides a more intimate setting with cozy seating areas and distinct themed corners. The space is designed to evoke memories of a bygone era while maintaining the comfort and quality expected from a modern specialty coffee shop. Large windows allow natural light to flood in, creating the perfect ambiance for both work and relaxation.

Signature Offerings

• Specialty Coffee: Carefully selected beans brewed with precision
• Vintage Desserts: Classic pastries with a nostalgic twist
• Photo Zones: Multiple Instagram-worthy spots throughout the cafe
• Quiet Ambiance: Perfect for reading, working, or intimate conversations

Location & Access

• Address: 14-6 Toegye-ro 81-gil, Jung-gu, Seoul (1st & 2nd floors)
• Neighborhood: Jung-gu (Hip-dong area)
• Transportation: Shindang Station (Lines 2 & 6), Exit 1
• Operating Hours: Varies by season (check their Instagram)

Lereplay has become synonymous with the transformation of Shindang-dong into "Hip-dong," representing the neighborhood's evolution from a traditional commercial area to a trendy destination for the MZ generation. The cafe's success lies in its ability to create an authentic vintage experience without feeling dated or artificial.

---